App marketing specialists TradeMob and Fiksu, and rich media mobile advertising firm Celtra are the latest companies to sign up for Mobile Marketing Live, the new two-day exhibition, conference, networking and training event for the mobile marketing industry, which takes place in London on 1-2 October. TradeMob has taken Gold Sponsorship, while Fiksu and Celtra have taken silver.
They join fellow Gold Sponsors, Textlocal, InMobi and Prinovis, and Silver Sponsors, Mojiva, Celtra and Fiksu. Adfonic and StrikeAd are also exhibiting at the event. Visit the website
More speakers have also been confirmed for the event. They include Jonathan Stephen, senior producer, mobile products at JetBlue Airways; Ben Wightman, senior PPC (Pay Per Click) strategist at Latitude, and Russell Buckley. They join Bob Schukai, global head of mobile technology at Thomson Reuters, Sarah Baillie, mobile commerce manager at Debenhams, and James Chandler, head of mobile at MindShare UK, who are already confirmed on the speaker programme.
Mobile Marketing Live combines an exhibition, conference, training sessions run by the Mobile Training Academy, and one-on-one meeting opportunities for delegates who want to discuss their mobile marketing needs with exhibiting companies in more detail.
The conference programme is split into two streams, one looking at mobile marketing by Vertical, the other by Discipline. Verticals will cover Retail, Finance, Publishing, Travel, Automotive, Charity, Healthcare, and Sport, Leisure & Entertainment. Disciplines will cover Apps, Sites, Advertising, Gamification, Financial Services, CRM, Location-based Services, and Social.
Mobile Marketing Live takes place at the Business Design Centre in London from 1-2 October 2012. For more information about exhibiting, sponsoring, or attending the event, visit the website, or email shelley.dowsett@mobilemarketingmagazine.com