Netbiscuits @Netbiscuits today launched its cloud-based Device Routing tool, a simple solution which allows businesses of all sizes to route web traffic to the right online experience based on their device type.
Netbiscuits Device Routing is an enterprise-grade tool with built-in device classification that organizes device traffic in to one of four ‘themes’ for the rapid and accurate routing of connecting devices.
The Netbiscuits Device Routing solution is the first on the market to offer preconfigured detection for smartphone, tablet, PC and feature phone in one easy to setup screen interface.
For more information on Netbiscuits Device Routing please visit:
While Responsive Web Design has helped businesses address the multi-device world in relation to layout and screen size challenges, Netbiscuits Device Routing can provide greater control and adaptability for companies that do not have the budget or resources to re-design their entire web architecture.
In addition, Netbiscuits also officially opened the doors to The Vault, the mobile industry’s most accurate and robust device library, containing thousands of mobile device profiles and contextual user data; Featuring 8,038 device profiles, more than 200 operating system profiles and capturing 496 unique browser sources, The Vault provides marketers and developers with powerful tools for understanding how device capability can impact the mobile user experience, providing valuable insight on everything from screen size, CPU, display, touch interface and video readiness.
As well as The Vault, @Netbiscuits is Also Launching A Three-Step Device Routing Tool for Mobile Websites –http://t.co/1OKejO5fLi
— Netbiscuits (@Netbiscuits) August 19, 2014
In Q1, 2014, Netbiscuits Mobile Analytics detected 4,015 different models from almost 200 vendors, each using various versions of 26 different operating systems across at least 26 different browsers, offering over 100 possible mobile screen size combinations for marketers to contend with. Without this data, brands are essentially flying blind and relying on guesswork that does not take into account the complexity of the devices they are dealing with.
Daniel Weisbeck, CMO and COO, Netbiscuits, said, “The explosion of mobile devices and the huge range of potential experiences open to consumers based on the capability of such devices can be a daunting prospect for brands developing their websites for mobile use. Yet, with the right tools and information, marketers and developers can better understand the capabilities of their visitors’ devices and ensure the content and experience served up matches the device.”
“Netbiscuits Device Routing, in conjunction with The Netbiscuits Vault, is a hugely powerful tool that mobile marketers and developers should be using to deliver web experiences to the devices their customers are using.
