TheMarketingblog

Jacob’s Creek releases full Novak Djokovic ‘Made by’ film as Australian Open gets underway

Jacob’s Creek has unveiled the full ‘Made by’ film which is part of its sponsorship of the Australian Open tennis, featuring Novak Djokovic.

The world number one was unveiled as the new face of the brand’s annual push, which has featured Andre Agassi for the last two years, in the campaign by Cummins & Partners.