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The Big Booty craze, Craig Robinson’s Super Bowl plans: The Top 5 Ads of the week

A New Take On The Big Booty Craze, Craig Robinson’s Super Bowl Plans: The Top 5 Ads Of The Week

Volvo’s beautiful Swedish winter, Terry Crews shaves himself for Old Spice, the NBA celebrates MLK Day, and more. Read Jeff Beer’s story

At some point in the past 20 years, the Super Bowl halftime show became THE SUPERBOWL HALFTIME SHOW!!! Scientists have been able to pinpoint the origins of this phenomenon to 1991’s Super Bowl XXV, when the New Kids on the Block took the stage.

That marks a clear delineation between old-timey pigskin entertainment and superstar extravaganza. In 1990, the show was played by a collection of marching bands, but the year after it was Gloria Estefan, and in 1993 it was Michael Jackson. Read Jeff Beer’s story