TheMarketingblog

STV has confirmed the appointment of Michael McTernan as Director of Digital Products

STV, Scotland’s leading digital media company, has confirmed the appointment of Michael McTernan in the newly created position of Director of Digital Products, reporting to Alistair Brown, Chief Technology & Platforms Officer.

Michael has extensive experience of the development and implementation of platforms to deliver digital content, particularly within the mobile sector.  Latterly he held the position of CEO with Rapid Mobile which was subsequently acquired by Rank Interactive in 2011 where he was Director of Mobile Strategy.

In his new position Michael will play a key role in the continued development of STV’s digital and future television strategy, as well as the delivery of STV content and services to audiences and consumers across all platforms.

STV’s digital channels currently attract over 3 million unique users per month and incorporate website stv.tv; STV’s video on demand service, STV Player; and STV Local, delivering locally focused media services to communities across Scotland.

Alistair Brown, Chief Technology & Platforms Officer, said:  “I am delighted that Michael will be joining our talented team as we increase our focus on providing leading consumer services across our digital platforms.  We have ambitious plans for the future and Michael’s appointment is a valuable addition to the team at this exciting time for the business.”

 

Leave a Comment