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The Metro, Time Inc., Adform, The Guardian, Visual Voice, Acast, RadioWorks, JCDecaux, AdMaxim and Exterion Media : All shortlisted for adconnection’s Innovations Challenge

Media owners go head to head in adconnection’s Innovations Challenge

This week, adconnection, the independent media planning and buying agency, will be putting media owners to the test as they host their annual Innovations Challenge; an afternoon of ruthless competition that sees a shortlist of 10 media owners from across the industry compete to be crowned this year’s innovations winner.

The shortlist, which was announced last week, features The Metro, Time Inc., Adform, The Guardian, Visual Voice, Acast, RadioWorks, JCDecaux, AdMaxim and last year’s champions defending their title, Exterion Media – each of which will have just five minutes to impress. The challenge takes place on Thursday 30th July, with the winner being announced the same day.

Nick Baum, Managing Director, said: “We love the Innovations Challenge, it’s always a fantastic day. Now in its fourth year, it has proven to be a huge success and gets bigger every year. As an agency, we pride ourselves on innovation and creativity, the ideas presented by the participants at the challenge are always fascinating.

The event inspires us all and informs our team on the most exciting future media developments. It is particularly exciting to see these ideas become reality when they are incorporated into media plans for our clients’’

Keep an eye on adconnection’s social media channels (@adconnectionUK ) and in trade press for details on the winning team and their idea.

There will be full coverage in theMarketingblog – watch out for it!