TheMarketingblog

BuyMucho.com’s new and exclusive, online bulk buy club goes live

Today, BuyMucho.com’s new bulk buy club is open for business. Offering over 1,200 branded grocery items, members can now order online and have items delivered straight to their door within 24 hours.

BuyMucho.com is designed to help its members save up to 50% on their favourite brands compared to their usual supermarket, for example Pampers Baby Dry nappies being 31% cheaper than Sainsburys and a family size pack of Pepsi being over half the price of Asda if bought through Buy Mucho.

Its built-in comparison facility, allows consumers to shop intelligently, comparing individual products and their total basket to that of their nominated supermarket. Now, consumers no longer have to manually compare prices, saving both time and money.

As a unique, one of a kind online club, BuyMucho.com aims to put its members at the heart of the business, empowering online consumers with as much knowledge as possible in order to help them make on-going savings. With a tailored suggestions box, consumers can openly submit ideas and request new products they wish to see on the BuyMucho.com website, creating a bespoke service adapted to the communities needs.

With the current range consisting of everyday household products, BuyMucho.com intends to launch an organic, healthier product range within the next few months. Providing families with healthy options is of great importance and a primary goal for the company, especially with the recent push for children to be more active and eat healthier foods.

BuyMucho.com is a subscription based service with an annual membership fee of £24.00, which includes free delivery. However, the subscription fee will only be charged when the customer has saved £48.00, compared to their usual supermarket, so there is no risk.

The service will initially be available across Bucks, Beds, Herts, Surrey and London (excluding congestion zone).

The intention is to rollout nationally on a region by region basis, based on consumer demand. Accordingly, consumers outside of the launch counties are encouraged to continue to sign up to the live site in order to help determine where BuyMucho.com will rollout to next.