TheMarketingblog

Great Little Trading Co (GLTC) set for big things with Clareville

Following an exciting pitch, Great Little Trading Co has appointed Clareville to handle its PR in the UK.  GLTC designs and sells an award-winning range of high quality, innovative children’s furniture and accessories, smart storage and essential toys, inspiring parents to create happy family homes.

With more than twenty years’ experience, Great Little Trading Co represents a benchmark of retail excellence which includes winning the Best Children’s Retailer award in 2013, 2014 and 2015.

Clareville has created a range of activity that will cover a multi-platform PR strategy, including product launches and ongoing media relations; Clareville has been working with leading brands in this arena for over 15 years and is looking forward to bringing their parenting media expertise to GLTC.  The account will be managed by Account Director Nikki Fox.

“We are delighted to be working alongside the communications team to heighten the awareness of the brand. From our first meeting, it was clear that the partnership of Great Little Trading Co and Clareville would yield good results in the media, and we are very much looking forward to putting the plan into action”  Account Director, Nikki Fox

Quote from Jamie Reeve, CEO GLTC:  “GLTC is very pleased to appoint Clareville to support its ambitious plans for 2016 and beyond. Building on strong growth over the last three years and, as the clear market leader in its sector, GLTC’s plan is now to rapidly extend its brand reach and recognition.   Clareville’s expertise and knowledge of the parenting and childhood sector will be a great asset during this exciting period.”