Future Thinking write … Our aim is to help clients get closer to understanding consumer decision-making and predict what drives choice, behaviour and brand preference.
Our Quantum Lab team spend time looking at new innovations in technology and scientific thinking, to find better ways to develop research solutions.
We’ve highlighted 10 key areas of research that can be used to help deliver brand success, including how to maximise engagement through mobile, capture consumer motivations & usage behaviour, evaluate the path to purchase, maximise the effectiveness of advertising campaigns, unlock creative thinking, and finally… do more with data.
To find out how we can help you stay ahead of the competition in 2016, please contact Dan Young
, Head of Quantum Lab on +44(0)1865 336 400.
