White Paper : Top 10 trends in affiliate marketing for 2016 – Affiliate Window.
Every year Affiliate Window publishes the key trends we think should be front of mind for the industry and today we share our thoughts for 2016.
In no particular order, some of the themes explored include voucher codes, changing perceptions around what should be considered basic tracking, a fight for honest rewards for honest sales and the looming data privacy legislation.
Also covered are the growth of global retail events and a growing shift towards internationalisation. If you’d like to read the whitepaper in full you can do so here.
1. Smartphones as conversion devices
2. Honest rewards for honest sales
3. The data privacy dilemma
4. CPA challenged
5. Simplified language; breaking down barriers to entry
6. Turning a critical eye to voucher codes?
7. The cross – device penny drops
8. Getting creative with data
9. A growing awareness of global retail events
10. Beauty and bikes: UK internationalisation continues apace
To find out more about affiliate marketing trends in 2016: click here
