TheMarketingblog

Women for Women / Is the time to stub out that cigarette and get more women on your board?

In the same way that smoking no longer looks cool, businesses need to change perception of women board-members, writes Joni Farthing  According to the BBC less than a third of top jobs in this country are held by women and recent research by NYU and University of Utah finds that senior men with wives who don’t work outside the home generally see women as “unsuited (sic) to the corporate world”.  Surprised?  No, neither am I.  Interested?

Did I hear you groan?

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