TheMarketingblog

Movers and Groovers : RadiumOne appointments boost programmatic expansion in Nordics

Global programmatic business RadiumOne continues its expansion in the Nordics with two senior executive appointments.

Christian Thu joins as Commercial Director for Norway from Schibsted, the country’s largest publisher. There he held commercial responsibility for E24 & Dine Penger, their market-leading economic and digital titles. He will report to Managing Director, Ketil Oye, who established the Norwegian office in January 2016, after joining from Adform.

With Norway considered the second most-advanced country after the UK by digital’s share of ad spend, plus third globally in total media ad spend per person and digital ad spend per internet user, the Oslo office will service the increasing business RadiumOne is winning across the Nordics.

Meanwhile, Jesper Skytte has been appointed Managing Director for Denmark, replacing Michael Chabert who recently left the business to pursue other opportunities. Skytte was previously Commercial Director.

The Nordics hires continue RadiumOne’s international expansion, having opened new offices in Singapore, Italy and Norway in the last nine months.

Rupert Staines, RadiumOne’s European Managing Director said: “The growth prospects in our European business are particularly exciting. The Nordics additions will boost our strong relationships with agency groups in the region, as we continue to help them deliver positive business results for their clients.”

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