The Content Marketing Association (CMA), the industry body for the content marketing industry, has revealed its shortlist for the International Content Marketing Awards. The winners of the world’s single most competitive awards competition for content marketing agencies will be announced at a ceremony on Tuesday November 22nd at the Roundhouse in London.
CMA International Content Marketing Award Nominations Announced! Congratulations to all the nominees! https://t.co/chF6XzxbfK pic.twitter.com/3i1JeA2YJh
— The CMA (@the_cma) October 3, 2016
In the UK and internationally, 2016 has seen a boom in content marketing strategy budgets including investment in video, social and data which has been reflected in the entries of this years’ CMA Awards. Shortlists of up to 10 nominated businesses per category will fight for Gold, Silver and Bronze awards.
In total, the 2015 International Content Marketing Awards have received:
- Over 450 award entries
- From 104 agencies
- Representing work of over 200 brands and businesses
- From 21 different countries including nominations from UK, USA, Canada, Germany, Hong Kong, Australia, Sweden and Israel
Clare Hill, Managing Director at the Content Marketing Association, said: ” I am incredibly proud and pleased at the pace of growth of our awards. They are a true marker of the very best worldwide in content marketing by agencies for brands. The winners will achieve international recognition as best-in-class in this most exciting of the marketing disciplines. The growth continues to reflect the pace of change in marketing spend as brands increasingly look to content marketing solutions to achieve their objectives.”
The first stage of awards was judged by 77 judges from across the agency world, with senior-level representatives from CMA member and non CMA member agencies. These businesses included: The Economist, Cedar, ESI, Future, Havas Media Group, Immediate Media, John Brown Media, Karmarama, MEC, Redwood and Time Inc.
The second stage will be held on November 3rd with an illustrious line-up of content marketing experts forming the final judging panel – the full panel can be viewed here.