The winners of this year’s DMA Awards have been revealed, with Karmarama and Unibet taking home the Grand Prix for their ‘Luck is no coincidence’ campaign, successfully combining a brave strategy for the business with great creative to deliver fantastic […]
Karmarama wins DMA Grand Prix for Unibet Read More »
Yaron Morgenstern, CEO at Glassbox Glassbox has today revealed the top trends organisations will be focusing on in 2017, to improve customer interactions and transactions across digital channels, as well as cross-departmental improvements to optimise customer service and meet pending
Glassbox Digital – Gartner predicts 20% of brands will have abandoned their apps by 2019 Read More »
London retailers are set to get a big boost from Spanish and Italian ‘shopcationers’ – people travelling to shop – this weekend, with the weak pound making the Capital the top destination for international shoppers over Europe’s Immaculate Conception public
“Fly-in” shoppers to boost British retail this weekend, predicts lastminute.com group Read More »
S4M, a mobile ad tech company announces its new capability to target more than 30 million airport travellers each week. Using enriched geo-localised user behavioural and contextual data, the company can now help brands boost their presences in the top
S4M enables mobile targeting at the world’s 30 most frequented airports Read More »
A new campaign, featuring two teaser television commercials and two related films, has been created by Walker Zurich to raise awareness for ifolor photobooks in the lead up to Christmas. The humorous ads, which launches today, see a love-struck wedding
Using groundbreaking technology based on Convolutional Neural Networks ad tech start-up Pixsee is set to revolutionise programmatic video advertising with the launch of a new platform that will allow online publishers and social media site owners to monetise the trillions
Russian space tech unlocks online video ‘dark matter’ for brands Read More »
Whatever your height, whatever your age, everyone loves a great pair of slippers to pad about in at home on winter evenings. If you’ve looked around, you’ll know that there isn’t much of a slipper selection out there above a
Anyone for slippers? Read More »
Today xAd, the global leader in location intelligence that drives sales, releases its foot traffic analysis of the UK’s leading high streets over the Black Friday weekend and reveals what will drive shoppers to purchases over the Christmas season. The
The Southport lifeboat crew who feature in the Co-op Christmas ad. Every time its members buy Co-op products they earn money for causes local to them. This is encapsulated in the phrase: “Something for you, something for your community”, which
Co-op’s Christmas campaign from Leo Burnett focuses on giving back to the community Read More »
Car giant Fiat is supporting the launch of its Fiat 500X and recently released Fiat Tipo Hatchback models with an experiential push through Initials. The two-day roadshow, aimed at driving awareness and consideration of the vehicles, sees Fiat launch an
