New research results revealed by global advertising technology and services company AudienceScience® show that only 27% of advertisers feel that having the most talented media agency will contribute to the success of their digital advertising campaigns, while 46% of overall […]
Just in – Wyevale Garden Centres has launched a Christmas campaign to create awareness of the breadth of their Christmas product offering. From gifts to real trees, decorations and foodie delights – everything for an enchanting Christmas. The campaign proposition and
Greenwich Design has created a new brand identity for Asprey Healthcare, provider of residential care for individuals suffering from dementia, which reflects the company’s commitment to providing the highest level of care and support to its residents and their families.
Greenwich Design has created a new brand identity for Asprey Healthcare Read More »
Investment in programmatic buying is growing steadily among global advertisers, especially as brands look to make all of their advertising addressable. However, brands continue to lack control and transparency of their online spend and they stand to lose millions of
To bolster its direct marketing strategies, Championship football club Wolverhampton Wanderers (Wolves) has appointed data management firm CCR as its preferred data cleansing supplier and is amongst the first to use CCR’s new data cleansing and enrichment solution, ADAM. ADAM
Wolves strengthens data-driven marketing strategy with CCR’s ADAM Read More »
As part of its ongoing focus on supporting breastfeeding Mums, Lansinoh, a leading manufacturer of breastfeeding products, has appointed direct response and relationship marketing agency, WDMP, to develop its customer engagement strategy in the UK and US markets. Lansinoh’s ‘Happy Tummy Club’ launches in
WDMP develops loyalty programme for Lansinoh / ‘Happy Tummy Club’ Read More »
AudienceScience® today announced that Shelley Eleby has joined the company as Vice President of Marketing. The marketing veteran will focus on defining the company’s core messaging and illustrating how AudienceScience’s technology fulfills the needs of global interactive marketers looking for
Movers and Groovers : AudienceScience names Shelley Eleby Vice President Of Marketing Read More »
October 2nd , 2014 – Mobile Expert to Manage Emerging Technology Products for Global Brand Advertisers AudienceScience® today announced that Danny Kim has joined the company as Director of Innovation. In this newly created role, Kim will manage the company’s
Movers and Groovers : AudienceScience names Danny Kim as Director of Innovation Read More »
How to make sure your brand is implemented properly Many B2B organisations invest significant amounts of money on creating their brand, a visual shorthand for their business which creates a distinct and recognisable face within the marketplace. They invite design
A B2B Guide: Making sure your brand is implemented properly Read More »
15 September 2014 – AudienceScience® is expanding its investment in the Indian subcontinent, as it announces its relocation to new office space in Pune, India, following a period of significant growth in this area. The new office builds upon existing
AudienceScience Announces Expansion In India With New Office Space To Support Growth Read More »
