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AudienceScience launches ASI Inventory API, giving advertisers faster integrations

AudienceScience® today announced the launch of the ASI Inventory API, an integration initiative that rapidly expands the available inventory to advertisers using AudienceScience’s Gateway SaaS enterprise ad management system. Through the API, AudienceScience integrates directly with inventory suppliers so that […]

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Movers and Groovers : Jorge Oliveira and Valentina Lauro join WDMP

WDMP has hired OgilvyOne creative team, Jorge Oliveira and Valentina Lauro. Having won Iris’ Academy of Extraordinary creative competition in 2013, the creative duo enjoyed stints at VCCP, WARL, Doner and TMW. They were then invited to join OgivlyOne’s social

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“Programmatic ad buying allows advertisers to take advantage of expanding regions that will grow their businesses” / Mike Peralta, AudienceScience CEO

AudienceScience opens Brazil office, expanding global footprint Enterprise Advertising Management System Is First Of Its Kind In Rapidly Growing Brazilian Market With all eyes on Brazil following the completion of the World Cup, AudienceScience today announced that it has expanded

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Movers and Groovers : AudienceScience names Frank Suljic Vice President Of Sales

Ad Technology Firm Taps Enterprise Sales Expert to Lead Sales Efforts AudienceScience® has announced that Frank Suljic has joined the company as Vice President of Sales. The 24-year sales veteran will focus on growing the ad technology company’s enterprise customer

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Cosmos Holidays recreates Florida Family Fun with ‘Big Kids’ Campaign

This week, Cosmos Holidays is launching a direct campaign to promote Florida as the ultimate family holiday location for summer 2015. The campaign, created by DMA Grand Prix winning agency, WDMP, aims to showcase the breadth of the Cosmos holiday

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CSquared Networks Ltd acquires the International Media Image Survey I-MIS

CSquared Networks Ltd, a publishing and events business @CSquaredcc for the international media and marketing industry, has today announced that it has acquired the International Media Image Survey (I-MIS).  I-MIS is the international media industry’s only benchmarking survey of its kind,

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Senior marketers pay tribute to David Pinnington of OMG with epic event to reflect an epic life

One year on from the sad and untimely death of David Pinnington of Omnicom Media Group (OMG) to cancer, a team of former colleagues and friends are setting off on an epic 300 mile cycle ride in his name.  Cycling

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New Campaign for Tesco Compare proves it’s best to keep things simple

This week Tesco Compare launches a new above the line campaign that demonstrates it is best to keep things simple when it comes to finding the best deals on products and services. The integrated campaign, which has been developed by

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