One of the best ways to up your digital marketing is by using social media. Millions of people have social media accounts in one platform or another. However, as great as social media is for marketing, some people still don’t […]
6 common social media marketing mistakes you might be doing Read More »
A new survey from the World Media Group (a strategic alliance of the world’s leading media brands) into content-led marketing shows that, although marketers are most likely to be using content-driven campaigns for brand engagement, they are not using engagement
New survey shows content campaigns are being measured using wrong KPIs Read More »
Breaking News in Advertising, Media and Technology. All about Game of Thrones, Pepsi, Walmart and the Consumer Electronic Show.
All about Game of Thrones, Pepsi, Walmart and the Consumer Electronic Show Read More »
Today, every brand owner knows just how important a high Google ranking is for their business. Part of Google’s algorithm for search rankings examines the amount of time that visitors spend on the site, which is just one of many
7 reasons your brand needs an explainer video Read More »
Entry for the World Media Awards 2019 – the only awards that celebrate the effectiveness of cross-platform, cross-border, content-driven advertising – has opened today, with the announcement of a brand new category. The new “Content Leadership & Innovation Award” will
MarTech firm, AudienceProject, is launching a ground-breaking new Addressable TV measurement solution – the first of its kind to be based on individual data rather than modelled data. The new Addressable TV measurement solution enables true cross-device campaign evaluation at
AudienceProject launches first individually-based addressable TV measurement Read More »
New media research by the International Television Research Group (inTV) and GlobalWebIndex has identified an untapped TV audience of 112.5 million consumers. They are frequent consumers of international TV channels, but who fall outside of the top income segment that
New media research by GlobalWebIndex reveals valuable untapped TV audience Read More »
Big #brands no longer get big love from UK #consumers, says @FKCLondon report https://t.co/WEa4YmEaoJ #marketing #retail pic.twitter.com/Tnp7kHjx5o — Marketing Comm News (@marcommnews) August 22, 2018
Big brands no longer get big love from UK consumers Read More »
New contract to publish an exclusive, luxury magazine for superyacht owners and charter customers – A unique advertising opportunity for luxury brands Archant Dialogue has been newly appointed by Burgess to publish Burgess Magazine, an exclusive annual superyacht living and style
Latest figures revealed by the World Media Group (WMG), a strategic alliance of ten of the world’s leading international media brands, demonstrate the growing ‘premium’ effect that is boosting the performance of ad campaigns when viewed within a high quality,
New analysis shows that quality journalism continues to win the war on attention Read More »
