You can interpret this Lynx commercial with Jessica Jane Clement in two different ways.
Ruined – a continuing relationship with one of the hottest women in the world Read More »
Ben Settle writes…Sometimes this gets me in trouble with the hardcore copywriters … I believe a story can potentially carry the entire sale for your product,
3 simple storytelling methods that can do your selling for you Read More »
TheMarketingblog have five copies of this new book ‘So You Want To Be Captain?’ to give away as prizes in our first competition of the month.
Who else wants to win a copy of ‘So You Want To Be Captain? Read More »
The Advertising Standards Agency (ASA) has cleared Snickers over a social media PR stunt involving Katie Price and Rio Ferdinand. Kim Walker, a technology partner at leading law firm Thomas Eggar, comments:
A social media PR stunt involving Katie Price and Rio Ferdinand : Kim Walker comments Read More »
Twelve months ago, a broad cross-section of airport, airline and tourism organisations formed a coalition to campaign on Air Passenger Duty (APD).
O2 today revealed the latest evolution of its strategy with the launch of a multi-million pound advertising campaign. Continuing it’s highly successful and long standing focus on differentiating through customer experience www.o2.co.uk/changing*
O2 Launches £12m advertising campaign Read More »
Antena 3 becomes the first broadcaster in the world to embrace a new era of audience engagement with Intrasonics’ world leading audio watermarking technology
Intrasonics Powers New Interactive TV App for Leading Spanish broadcaster Read More »
“What kind of content can we create that people will want to collect and share with others?”
Interpublic Group of Companies, Inc. has announced it has acquired London-based FRUKT Communications, one of the world’s leading strategic and creative music and entertainment agencies.
“The acquisition of FRUKT further strengthens Octagon’s industry leadership” Read More »
10 Hot Web Startups Changing the Face of Retail In 2010, branded content was one the largest trends among retailers and brands. In 2011, branded content shifted to branded entertainment. Now, in 2012, we’ll look toward content cultivation and aggregation.
10 hot web startups changing the face of retail / Macala Wright Read More »
