TheMarketingblog

Customer’s Voice

Performics deepens Acxiom partnership in UK with LiveRamp integration

London, 13 July 2017 — Today, it was announced that Performics, the performance Marketing agency of Publicis Media, has extended its partnership with global data services provider, Acxiom. This extended partnership in the UK will see the incorporation of the

Performics deepens Acxiom partnership in UK with LiveRamp integration Read More »

Readers comments …. “Disgusting robbers”, “Rip off Britain”, “Avoid Kwik Fit and National Tyres”

The garages charging you £234 an hour for repairs: Prices at franchises linked to car makers are up to 40% more than independent workshops Franchised workshops charge £99 an hour average, investigation has revealed Independent garages cause an average of

Readers comments …. “Disgusting robbers”, “Rip off Britain”, “Avoid Kwik Fit and National Tyres” Read More »

Debt Busters boosts revenue and efficiencies with NewVoiceMedia’s inside sales platform

The challenge – transforming a 10-year-old business by driving sales and productivity. Australia-based insolvency practice increases customer base by 83 percent in less than a year SYDNEY, NewVoiceMedia, a global provider of inside sales and contact centre technology that helps businesses

Debt Busters boosts revenue and efficiencies with NewVoiceMedia’s inside sales platform Read More »

How using customer preferences increases consumer confidence

How can apparel retailers capitalise on rising consumer confidence to grow sales? Of course, there’s no magic bullet and every retailer will necessarily adopt multiple strategies – but there’s growing acknowledgement that leveraging explicitly shared customer choices and preferences can

How using customer preferences increases consumer confidence Read More »

Infographic : KPI’s for Electricity and Gas – Is Customer Effort Score the best measure for predicting loyalty?

Future Thinking write … We recently launched the Services Benchmarking Study, designed to help brand owners across a range of industries better understand their sector across a variety of metrics; including overall customer satisfaction, NPS and Customer Effort.

Infographic : KPI’s for Electricity and Gas – Is Customer Effort Score the best measure for predicting loyalty? Read More »