TheMarketingblog

Email Marketing

ad:tech London 2012 / Are you figuring out your digital strategies and assessing which technologies and trends are just passing fads?

Many brands are still figuring out their digital strategies and assessing which technologies and trends are just passing fads, and which are truly applicable. And perhaps that’s the best argument for attending this year’s content-rich ad:tech 2012. Find out how […]

ad:tech London 2012 / Are you figuring out your digital strategies and assessing which technologies and trends are just passing fads? Read More »

ExactTarget expands global enterprise marketing platform; Launches German, Portuguese interface

Global interactive marketing provider ExactTarget expanded its global enterprise marking platform today, making its email, mobile, social media, data management and marketing automation applications available in German and Brazilian Portuguese, adding to the company’s existing English interface. Delivered on ExactTarget’s FUEL

ExactTarget expands global enterprise marketing platform; Launches German, Portuguese interface Read More »

News about Internet Retailing, Social Media, Digital Signage, DOOH & Digital Place Based Media

Mark Pigou tells us ..This is one of my occasional updates for theMarketingblog aimed at keeping you informed about the various events and media we are producing that may be of interest to you in the fields of internet retailing,

News about Internet Retailing, Social Media, Digital Signage, DOOH & Digital Place Based Media Read More »

What have Richard Longhurst, Alison Lancaster, Priya Prakash, Sean Duffy, Martin Gill and Richard Evans got in common?

They are all speakers at Internet Retailing 2012 KEYNOTE SESSION Alison Lancaster Alison is CMO of Kiddicare.com (UK’s most awarded baby website), and Marketing Director of Wm Morrison Supermarkets plc non food .com business.    A passionate customer experience and digital

What have Richard Longhurst, Alison Lancaster, Priya Prakash, Sean Duffy, Martin Gill and Richard Evans got in common? Read More »

Earlybird : Make sure you save £100 on your ‘Full Delegate Pass’ (only valid until next Wednesday, August 1st 2012)

Special Price £195.00 +Vat Earlybird – Full Delegate Pass – Non  Retailer until August 1st 2012.  Save £100   Register Here

Earlybird : Make sure you save £100 on your ‘Full Delegate Pass’ (only valid until next Wednesday, August 1st 2012) Read More »

The first company in the UK to enable brands to connect with customers and provide personalised offers based on verified purchase history / Shopitize

Shopitize brings a fresh and unique perspective to the world of shopping and aims to creatively link consumers directly with brands; first step mobile couponing to Shopitize app users

The first company in the UK to enable brands to connect with customers and provide personalised offers based on verified purchase history / Shopitize Read More »

Event News : Scanlife and JustAd take silver sponsorship at Mobile Marketing Live

Scanlife and JustAd are the latest companies to take Silver Sponsorship at Mobile Marketing Live, the  new two-day exhibition, conference, networking and training event for the mobile marketing industry.

Event News : Scanlife and JustAd take silver sponsorship at Mobile Marketing Live Read More »

Events and media in the fields of mobile marketing / Mobile Marketing Magazine

Mobile Marketing Live The event is shaping up nicely with over 100 speakers from major brands, agencies and vendors. The exhibition will showcase 60 leading mobile marketing companies. New additions to the show include the Mobile Experience Lab and the

Events and media in the fields of mobile marketing / Mobile Marketing Magazine Read More »

Blunders : Twitter, tragic events and the price of social media stupidity

A dress shop committed an act of unfathomable stupidity today when it tweeted that references to “Aurora,” site of the horrific theatre massacre in Colorado, were “clearly about our Kim K inspired #Aurora dress.” The insensitive tweet, which wasn’t the only

Blunders : Twitter, tragic events and the price of social media stupidity Read More »

Research : Play.com case study: The rapid rise of the internet retailer

“Play.com Case Study: The Rapid Rise of the Internet Retailer” Play.com, a Jersey-based, privately owned online retailer, has recorded rapid growth since its establishment in 1988. Starting with a focus on selling CDs and DVDs mainly to young, tech-savvy men,

Research : Play.com case study: The rapid rise of the internet retailer Read More »