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Metrics

Research : Almost 23 million Brits view entertainment content via smartphones / Vdopia Mobile Insights

Banners account for just 4% of entertainment mobile ads / Vdopia Mobile Insights …http://t.co/oxaf6b909f … pic.twitter.com/zuLhNUaupG — Will Corry (@slievemore) August 14, 2014

Research : Almost 23 million Brits view entertainment content via smartphones / Vdopia Mobile Insights Read More »

Events : The wheel of persuasion: 200 techniques for winning customers / Conversion Conference, London, 29-30 October, 2014

Register for Conversion Conference , London. Use MARKETINGBLOG14 for an extra 15% discount TheMarketingblog will be reviewing content and speakers from the Conversion Conference London. We start with 200 techniques for winning customers. The session speaker is Bart Schutz. We are

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Infectious Media goes from strength to strength with new client services appointments

Sophie Whitton and James Coulson join the company as Business Director and Account Director Following senior level appointments in the areas of Analytics and Data Science, and Optimisation, real-time advertising specialist, Infectious Media has further strengthened its team with two

Infectious Media goes from strength to strength with new client services appointments Read More »

Video : An overview on how to get the best out of your mobile analytics installation / Anthony Payne, Netbiscuits

Power of Mobile Personas Using mobile analytics insights to effectively engage with mobile visitors in a multi-device and multi-context world. From capturing accurate device information, to integrating mobile data with Google Analytics for complete funnel analysis, and contextualizing insights into

Video : An overview on how to get the best out of your mobile analytics installation / Anthony Payne, Netbiscuits Read More »

Landing page optimization introduction half-day workshop with Tim Ash / Use MARKETINGBLOG14 for a 15% discount

“Conversion Mythbusting – Debunking the Lies On The Way To Higher Profits” Tim Ash, … http://t.co/I90eKtdugg … pic.twitter.com/zKmLiYqCdv — Will Corry (@slievemore) August 10, 2014

Landing page optimization introduction half-day workshop with Tim Ash / Use MARKETINGBLOG14 for a 15% discount Read More »

Clients are rightly demanding more transparency in digital advertising, writes Infectious Media’s Daniel de Sybel

What type of transparency do online advertisers really need? Daniel de Sybel, http://t.co/NWHnvX7iWB … pic.twitter.com/BaQREGRa6o — Will Corry (@slievemore) August 6, 2014

Clients are rightly demanding more transparency in digital advertising, writes Infectious Media’s Daniel de Sybel Read More »

Promotional coupons : “We can give them the deals and offers that they really want” / Eagle Eye

Retail convenience business One Stop is introducing Eagle Eye Solution’s AIR technology to make it easier for customers to take advantage of promotional coupons.  The new technology will issue coupons via SMS and email, allowing customers to redeem their vouchers

Promotional coupons : “We can give them the deals and offers that they really want” / Eagle Eye Read More »

Re-foundationing can transform your business’ – How Thomas Cook, Marks and Spencer and House of Fraser have made it work in practice

It’s a great time to be a shopper, and it’s getting better all the time. Never before has it been so easy to find and buy the retail products consumers want to have. Thanks to the rise of digital, and

Re-foundationing can transform your business’ – How Thomas Cook, Marks and Spencer and House of Fraser have made it work in practice Read More »