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OppAlerts : New product allows technology vendors to leverage online consumption data to accurately target potential buyers

“Sales and marketing teams become unstoppable” DiscoverOrg Launches OppAlerts to Predict Customer Purchase Intent  – New product allows technology vendors to leverage online consumption data to accurately target potential buyers

OppAlerts : New product allows technology vendors to leverage online consumption data to accurately target potential buyers Read More »

Would you like to speak alongside the brand, agency and media elite at ad:tech London this year?

Would you like to speak alongside the brand, agency and media elite at ad:tech London this year? Read More »

Internet Retailing and eDelivery Conference 2015 websites now open

Now open – The 10th Annual Internet Retailing Conference Website The eDelivery Conference 13 October 2015 Website is now open

Internet Retailing and eDelivery Conference 2015 websites now open Read More »

“The founders of the Marketing Technology Association on why they founded the MTA”

By 2016, 89% of companies will compete mostly on customer experience, v 36% four years… http://t.co/8rQ5D2HsuP … pic.twitter.com/9CAv7BlIij — Will Corry (@slievemore) May 24, 2015

“The founders of the Marketing Technology Association on why they founded the MTA” Read More »

“Increasing sales and customer engagement” – Giant Tables from Giant iTab

New from Giant iTab … Our Giant Tables are extremely versatile.They offer a wide range of uses for brand and product presentation, increasing sales and customer engagement. This electric motorised table allows for full height adjustment with flat and tilt options

“Increasing sales and customer engagement” – Giant Tables from Giant iTab Read More »

“Digital marketing is having a moment — and it’s a mobile one”

Great article by content marketing specialist @ChappyMargot for #SMX http://t.co/U1As8oSmYn pic.twitter.com/SnyvpSEAKJ — Larry Kim (@larrykim) May 13, 2015

“Digital marketing is having a moment — and it’s a mobile one” Read More »

How brands are using social listening as a research and a listening tool – Meltwater

Meltwater write … Focus groups can be time and labour consuming, expensive and not always reliable; that is before social listening was added to the mix. Social listening can dish the dirt on how our audience really feels, without them feeling

How brands are using social listening as a research and a listening tool – Meltwater Read More »

Meet face-to-face with the UK’s marketing and media buyers at the place they visit to make investment decisions

Events – ad: tech London 2015 – Why exhibit?

Meet face-to-face with the UK’s marketing and media buyers at the place they visit to make investment decisions Read More »

The “scientists” and the “artists” – The skills needed for modern marketing

eBay Advertising’s Alessandra Di Lorenzo discusses the need to merge science and creativity in today’s marketing landscape A decade ago, there were no smartphones on sale and untargeted, broad-brush campaigns were at the heart of advertising. The way consumers shop

The “scientists” and the “artists” – The skills needed for modern marketing Read More »