TheMarketingblog

Mobile

DG and 24/7 Media announce strategic partnership / MediaMind

MediaMind and DG have announced that GroupM and 24/7 Media, WPP’s marketing technology company have endorsed DG and MediaMind as a preferred vendor for third-party online ad serving and TV ad delivery for agencies and advertisers to their clients worldwide.

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Mobile Marketing Live takes place at the Business Design Centre in London from 1-2 October 2012

The website for Mobile Marketing Live, the new, two-day exhibition, conference, training and networking event for the global mobile marketing business, is now live at www.mobilemarketingmagazine.com/live

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The concept of real-time bidding is becoming a hot tool for mobile publishers / Jemm Mobile

Picture … Julia Smith, Communications Director at Jemm Jemm Group (http://jemmgroup.com) has revealed a new division to its business; Jemm Mobile, which follows the new Platform Services division. Dave Simms, Head of Business Development, will lead the dedicated Jemm Mobile

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Facebook has claimed that the website is the ‘centre’ of marketing activity

Following the news that Joanna Shields (EMEA vice president and managing director) at Facebook has claimed that the website is the ‘centre’ of marketing activity due to the positive affect it has on sales and brand preference, please see this

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Rich media plus video increases visits six-fold / Research from MediaMind

MediaMind, the leading independent provider of integrated digital advertising solutions, released new research today showing that advertisers who want to increase website traffic and sales should look to dynamic and flexible, eye-catching display ads. The study examines 24,000 creatives with

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Marketers : An inside track on the new Thames Valley ‘ROI’ Conference

The Thames Valley ‘Return on Influence’ Conference, Workshop and Networking event Beaumont Estate, Windsor, Berkshire – Tuesday 12th June 2012 All the details

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Social media – marketing sideline or sales resource?

Is it the time for you to assess what your lead generation company is saying about social media. Learn how to leverage Facebook, Pinterest, Twitter and LinkedIn etc. for lead generation. Our new ‘View from the Top’ plan.

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