TheMarketingblog

Mobile

“Some brands are making social video the very heart of their advertising strategy” / Sarah Wood,Unruly Media

According to research by Experian Hitwise, UK visits to online video sites grew by 36% between September 2010 and September 2011, and in September 2011 there were over 785 million visits to video sites from the UK internet population, accounting […]

“Some brands are making social video the very heart of their advertising strategy” / Sarah Wood,Unruly Media Read More »

Mobile users :5.5% of time is spent on social networking apps, 2.3% on music/video apps and 11.1% using the browser.

A third of mobile users in the US find adverts that offer custom information based on their location useful, according to a new report from Nielsen.

Mobile users :5.5% of time is spent on social networking apps, 2.3% on music/video apps and 11.1% using the browser. Read More »

Mobile Marketing Live Backgrounder / Apps, Sites, Mobile Advertising, Gamification, Payments, CRM, Location-based Services and Coupons

Mobile Marketing Live is a new two-day conference and exhibition for the global mobile marketing business. The first Mobile Marketing Live event will take place in London on 1 and 2 October 2012, at the Business Design Centre in Islington.

Mobile Marketing Live Backgrounder / Apps, Sites, Mobile Advertising, Gamification, Payments, CRM, Location-based Services and Coupons Read More »

TFM&A saw over 11,000* (pending ABC Audit) marketing, media and advertising professionals walk through the doors of Earls Court 2

Technology For Marketing & Advertising (TFM&A), reports a further 6% visitor growth, marking its biggest visitor turn-out yet, and achieves record rebookings onsite. Group Event Manager Natasha Berrow

TFM&A saw over 11,000* (pending ABC Audit) marketing, media and advertising professionals walk through the doors of Earls Court 2 Read More »

Create a series of quality content ‘Lead Story’ articles with this new ‘View from the Top’ plan

“What kind of content can we create that people will want to collect and share with others?”

Create a series of quality content ‘Lead Story’ articles with this new ‘View from the Top’ plan Read More »