Shoppers are shunning some household-name grocery brands because they believe their products are too expensive, according to research from creative communications agency Southpaw. 1,000 UK-based consumers* were asked which brands they buy less frequently now than they did five years […]
Ingenuity, the independent integrated new business consultancy for agencies and brands, has appointed Claire van der Zant as business director as it pursues strong growth in 2016. Van der Zant joins from Cherry London where she was head of new
Movers and Groovers : Ingenuity has appointed Claire van der Zant as business director Read More »
Creativepool, an industry network for the creative industry where companies and individuals showcase and share their work, broadcast their news, promote their services and connect, has been named the joint winner of the Best Innovation in Online Recruitment Award at
Creativepool breaks LinkedIn’s stranglehold on innovation Read More »
Today, marketing agency Quirk London @quirklondon has sold controlling interest to leading global communications group and world leader in advertising and marketing services,WPP. Related Posts Vladimir Yevtushenkov: Career Path of the Founder of AFK Sistema JSFC, Investor, and Philanthropist (Yevtushenkov Vladimir Petrovich)Interactive
Latest : Marketing agency Quirk London acquired by WPP Read More »
BHS department stores start selling food.Sir Philip Green announced this week the launch of new supermarket competitor BHS Food, promising to undercut rivals on branded goods by 10 per cent. I went through to check out the new BHS food store
Northstar shortlisted for Admap Prize 2014 Northstar Research Partners, a full-service market research agency with offices in London, the US and Canada, has been shortlisted for the prestigious Admap Prize 2014, which celebrates excellence in strategic thinking within brand communications.@NorthstarHub
Northstar shortlisted – “Building brand identity in the digital age” Read More »
Women Past and Present – Gender Inequality Still Thought To Exist Guest Post by Samantha Bond, Junior Research Executive, Northstar Research Partners UK Friday 8th March marks the 102nd anniversary of Women’s Day, which each year celebrates the economic, political
It’s always encouraging to see reports showing strong growth in physical to mobile engagement, but what we have seen in the past few months is especially exciting. That’s because not one, but four separate reports have been published recently that
INITIALS Marketing is boosting its creative credentials with the appointments of two senior hires. Mat O’Brien returns to INITIALS – he was a senior art director for two years at the agency previously – to take on the role of
INITIALS Marketing boosts creative team with senior hires Read More »
New research conducted by Crain’s B2B reveals a growing interest and involvement among marketers in b-to-b social media. In 2011, 21 percent of marketers polled reported that they were “very” or “fully” engaged in marketing through social channels, compared with
Which social media channels are the most important to marketers? / New research Read More »
