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Learn how the BBC is successfully leveraging social media / AllFacebook Marketing Conference

Harness Social Media to Support Your Brand Keynote speaker Vincent Sider will explore how to enhance engagement and monetization across a variety of social media platforms. Gain actionable tips and first-hand insight into how the BCC, one of the largest […]

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Research : Question – What is holding back social marketing? Answer – Lack of analytics and budget

There is a huge amount of social data out there that brands are trying to tap into, but seeking out the conversations worth listening to is only the first step.

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From braces to its first business suit: Social grows up / Adobe Social

Adobe have launched Adobe Social. Watch the video. Jamie Brighton, product marketing manager, Adobe – said: “Social has changed the way customers are doing business but most marketers are still running their social efforts by intuition, not a strategy. We’re launching

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Adobe finds search advertising spend continues to climb with untapped opportunity in mobile

The Adobe Q2 Digital Advertising Report was released on Wednesday, 25th July 2012.   The main findings to come out of the research  revolve around: Search advertising continued to grow in the UK, US and across Europe, representing a key channel

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Social media : Personal branding best practice (including carving your niche, targeting influencers, and of course, ‘Googling’ yourself)

Eloqua, the leading provider of on-demand Revenue Performance Management solutions, today released the Grande Guide to Personal Branding, the latest in its series of award-winning eBooks. Written by Dave Cutler, who employed personal branding strategies to raise his visibility, credibility

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20 inspirational and influential Britons will be inducted into the Digital Hall of Fame / 19 September ad:tech in London

Celebrating Britain’s digital champions 20 inspirational and influential Britons will be inducted into the Digital Hall of Fame at on 19 September ad:tech in London. Each year thereafter a new digital champion will be elected into this illustrious company – enter

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