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Research : Black Friday now biggest shopping day of the UK holiday season, according to Adobe Digital Insights

Black Friday is now the UK’s biggest online shopping day of the Christmas season, reveals the latest Adobe Digital Insights (ADI) study. Online revenues around Black Friday alone are expected to hit £901 million ($1.1 billion) this year, driven by

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Research : UK advertising expenditure posted 5.2% growth in H1 2016 despite economic uncertainty before the EU referendum

Nigel Wilson, managing director of Hitwise writes … With this week’s Advertising Association and Warc expenditure report increasing its 2016 growth forecast to 5.2%, despite economic impact such as Brexit, we can clearly see continued industry growth and marketers acknowledgment

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[Watch] : Golden Retrievers from the UK embark on a road trip, a Lhasa Apso models to launch the car in Italy and a French Poodle heads out on a date night

Ford has produced a set of video advertisements to launch the new KA+ using dogs from around the world to showcase key design features. Golden Retrievers from the UK embark on a road trip, a Lhasa Apso models to launch

[Watch] : Golden Retrievers from the UK embark on a road trip, a Lhasa Apso models to launch the car in Italy and a French Poodle heads out on a date night Read More »

Ingenta Audience enables advertisers to find and reach their audience at their most receptive

Ingenta Audience, powered by Enreach, the latest addition to the Ingenta Advertising package, allows digital publishers to sell online newspaper and magazine advertising space by leveraging programmatic buying capability to reach “the right audience, with the right offer, at the

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Watch : Guess which Hollywood films are recreated in new Jarlsberg cheese campaign

Jarlsberg cheese gives movie fans a whole new take on their favourite films, with three new videos of classic dinner scenes shot from an entirely new angle. Created by Stockholm and Amsterdam-based creative agency, Perfect Fools, this new take puts

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[Watch] Nespresso and Clooney ‘wouldn’t change a thing’ in latest advertising campaign

It has been over ten years since George Clooney first partnered with Nespresso, and today sees the release of their latest collaboration, the most eventful and humorous campaign to date, Change Nothing. Debuting on 25th September 2016 at www.nespresso.com/whatelse, the

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