London-headquartered ad serving platform Flashtalking has this week announced investment from TA Associates, a leading global growth equity firm. Terms of the investment were not disclosed. The investment will allow the ad technology company to continue growth across Europe and […]
BT appoints Google, AD2ONE as partners for new-look website From www.digitalspy.co.uk – The telecoms company relaunches BT.com and BTSport.com
BT has awarded its digital advertising sales contract to AD2ONE Read More »
Figleaves created a video with model Candice Bucher to show off their new Just Peachy Trellis campaign. Viral Seeding conducted blogger outreach over a period of 2 weeks encouraging bloggers and web editors to embed the video content and share
Viral Seeding Video / Q. Who is this hot Figleaves model? A. Candice Bucher Read More »
Red Bull Media House has announced that all of its print magazine titles are now additionally available in e-paper format. Readers everywhere can access all 12 national editions of The Red Bulletin, as well as Terra Mater (in German and
Red Bull Media House – Its print magazine titles are now available in e-paper format Read More »
St Ives Group have announced the acquisition of leading search and digital agency Branded3 from co-founders Vin Chinnaraja and Patrick Altoft. The acquisition of Branded3 is a continuation of St Ives’ strategy to create a complementary range of digital and
St Ives Group acquires search and digital agency Branded3 Read More »
While global advertising spending increased overall in 2012, not all sectors reaped the benefits. The telecommunications, FMCG and media sectors saw the biggest increases, earning year-over-year jumps of 7, 6.8 and 5.8 percent, according to Nielsen’s quarterly Global AdView Pulse
Nielsen: Telecoms and FMCG brands increase ad spend most in 2012 Read More »
‘Crack the Case’. Here is an amazing tie-up between Heineken and the new James Bond movie Skyfall. Watch the video It’s got everything: Daniel Craig, the cool guy from the recent Heineken work, gaming, transmedia, entertainment, Facebook integration. It’s also hard
This Heineken Skyfall video has got everything – gaming, transmedia, entertainment Read More »
Warner Bros. Consumer Products EMEA highlights several of its global partners providing support for its exciting licensing and merchandising programme for the upcoming The Hobbit Trilogy. From Academy Award®-winning filmmaker Peter Jackson, The Hobbit: An Unexpected Journey, and the two remaining films
WBCP Partners with World Class Licensees for The Hobbit Read More »
He has just heard about theMarketingblog and how it can generate results! And he’s impressed
RadiumOne has publically announced the launch of re.Po.st Enterprise – a URL shortening tool that delivers real-time audience targeting. Brand advertisers can use the service to more effectively target and discover new audiences based on the data shared across the
re.Po.st is the first link shortening product that lets brands deliver real ROI Read More »
