New Tesco boss Dave ‘Drastic’ Lewis has called a pitch for Tesco’s whopper media account, variously estimated in the UK at between £100m and £140m. As such it’s one of the biggest although Tesco has, historically, been keen to deal […]
Is this the UK’s big media agency punch-up of 2015? Read More »
Clarion Events Selects GoCoin to Process Digital Currencies for the Payments World Series Clarion Events has announced a strategic partnership with GoCoin to add digital currency payments to its registration system for the Payments World Series. GoCoin is a global
WATCH : PayExpo 2015 conference delegates can pay using cryptocurrencies Read More »
The Direct Marketing Association (DMA) is to launch a three-month research project into lead generation to provide the marketing industry’s first ever benchmark of customer acquisition practices. The DMA is partnering with lead generation specialists McDowall to produce the Customer
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From www.moreaboutadvertising.com Simon Francis: is there an ideal way to measure marketing effectiveness? Simon Francis, CEO of integration consultancy Flock Associates, assesses the various options available for measuring integrated marketing effectiveness – from
St Ives Group have announced the acquisition of leading search and digital agency Branded3 from co-founders Vin Chinnaraja and Patrick Altoft. The acquisition of Branded3 is a continuation of St Ives’ strategy to create a complementary range of digital and
St Ives Group acquires search and digital agency Branded3 Read More »
John Owen writes … On Wednesday, 10 April at 4pm UK time, we will be staging the second in our 2013 Making Sense of Mobile series of webinars, looking this time at Mobile CRM.
Microsoft Dynamics, in partnership with the Economist Intelligence Unit, is calling for final submissions to the Change Ambassadors Programme 2013, which will recognise the skills, efforts and vision of key change-makers within UK business. For more information and to find
Microsoft Dynamics calls on all UK businesses to enter Change Ambassadors competition Read More »
Quantcast, a digital advertising company specialized in audience measurement and real-time advertising, today announced the opening of its EMEA Operations Center in Dublin, Ireland. The EMEA Operations Center in Dublin will bring the company closer to many of its customers
Quantcast – Next US tech giant to open Dublin office Read More »
Research released today by the Internet Advertising Bureau UK (IAB) shows a significant increase in the top 100 brands optimising their websites for mobile in the past six months. The second wave of the IAB’s mobile optimisation study reveals that
IAB study reveals 54% increase in mobile optimisation amongst top 100 brands Read More »
