How One Company Changed the Online World Today, Google has become synonymous with search. But its role in shaping our online world and the whole concept of digital marketing runs far deeper. When a company’s name becomes so strongly linked […]
Google is 20 – How Google shaped the internet Read More »
It’s hard to fathom the logic behind Jeremy Corbyn’s latest suggestion about how to tackle the power of the US tech giants. Just about every news outlet in the UK is reporting today that the leader of the opposition wants
Can you fathom the logic behind Jeremy Corbyn’s latest suggestion? Read More »
British companies froze their marketing budgets during the third quarter amid rising uncertainties about the economy as the UK looks to exit the European Union, a survey showed last Wednesday. The IPA Bellwether report showed that near 70 percent of
New Research : UK firms freeze marketing spend Read More »
23 senior IAB Board members commit to new initiative In an effort to raise the standards in digital advertising and address the key issues facing the industry, the IAB UK is launching the “IAB Gold Standard” initiative, comprising three primary
IAB launches ‘Gold Standard’ to clean up online advertising Read More »
In 1996 the creation of Google led to the boom of web pages and the knowledge that you could make money with them. Hence, day after day the competition to reach the first positions in the search engines was growing.
Negative SEO attack: How to fight it … Sara Lopez, trendhim Read More »
Google and Facebook recently announced quarterly income totalling £27 billion and their dominance is highlighted by the fact they account for one in every three and a half minutes of the time Britons’ spend online, according to new research. The
With virtually every household in Britain have a number of recycling bins to reduce their household waste, the general public are increasingly aware of the damage being done to the environment by CO2 emissions. Petrol and diesel vehicles, industry, manufacturers
Small steps to reduce your company’s impact on the environment Read More »
The largest Google Cloud event in Europe, Google Cloud NEXT, kicked off yesterday in London. Developed with independent events agency WONDER London, the two-day conference marks the start of a six-stage series spanning the continent. Google Cloud NEXT invites tech
Events : WONDER London brings Google to life in its largest cloud event in Europe Read More »
“This issue of brand safety online is one of the very reasons the Joint Industry Committee for Web Standards (JICWEBS) was set up and we have a certification system to tackle this. It enables companies involved in serving online ads
JICWEBS comment re Times article on ads funding terror Read More »
John Starr, managing director of Clareville PR consultants comments: “While good independent advice couldn’t have prevented all these disasters, for instance the cyber attacks on Yahoo, it could have helped to avoid several of them. “Before any new initiative, and
