TheMarketingblog

Marketing

[Case Study] … “How Colin got a very fast start up with 2 new clients – one of which has £1m ad budget”

Colin McKellar, Director at Every Cloud Digital writes As many of my contacts will know, I launched Every Cloud Digital around 6 months ago and I am more than happy to admit, I was scared. All of my working life I

[Case Study] … “How Colin got a very fast start up with 2 new clients – one of which has £1m ad budget” Read More »

[Watch] … Domino’s launches the latest greatness campaign; so tasty the mouth boggles – created by Iris

Domino’s is all about Greatness, and this month the UK’s favourite pizza brand is getting even closer to how its pizzas made people feel, with a new campaign from Iris that shines a light on the great, mouth-boggling taste of

[Watch] … Domino’s launches the latest greatness campaign; so tasty the mouth boggles – created by Iris Read More »

Bonne Maman hires The Bank for £2.5m TV push and first major brand campaign in the UK

Bonne Maman, the French brand, has appointed The Bank as its lead creative agency following a pitch. The Bank won the business after a pitch against undisclosed agencies. The pitch process was run directly by the client. The Bank will

Bonne Maman hires The Bank for £2.5m TV push and first major brand campaign in the UK Read More »

Download this easy-to-use Excel template and set your sales and marketing goals using maths, not guesswork

Having a clear, measurable target is critical for any sales or marketing effort, but it’s hard to know just how many leads, prospects and proposals you need to make. Or, it used to be hard.  With The Lead Generation Calcuator you’ll

Download this easy-to-use Excel template and set your sales and marketing goals using maths, not guesswork Read More »

New Book : The TV Brand Builders : How to win audiences and influence viewers

This release has just arrived KoganPage write .. In a couple of weeks, on 28th April, we’ll be releasing a new book by Andy Bryant and Charlie Mawer, the Managing and Creative Directors respectively of the creative agency Red Bee.

New Book : The TV Brand Builders : How to win audiences and influence viewers Read More »