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Marketing

LSM explains how marketing qualifications can help students to engage with ‘Generation Z’

The latest blog post by London School of Marketing discusses new online communication methods, and in particular, how to reach out to the teen demographic, often referred to as Generation Z. Among these new methods of communication are emojis. The […]

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White Paper : “A new take on the marketing funnel” The Mobile Engagement Loop

The traditional marketing funnel has become the accepted approach when considering customer acquisition and conversion efforts. But this approach doesn’t reflect the reality of brands who want to continually engage with their customers. The mobile engagement loop is a new

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Digital Events : Rohit Bhargava will open The Digital Marketing Forum .. March 17, 2016

Events : The Digital Marketing Forum – All the details – March 17th 2016 https://t.co/NhUDrPB9O6 pic.twitter.com/drm11klft0 — Will Corry (@slievemore) January 23, 2016

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Sky Store appoints Telegraph Hill to position Sky Store as home of Pre-Order

Sky Store has appointed Telegraph Hill to increase awareness of Sky Store as the home of Pre-Order. The agency will deliver an integrated campaign across social platforms. Telegraph Hill was selected as the agency for the Sky Store account after

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Building a B2B sales process that creates scalable growth – eBook download

Is Your Sales & Marketing Process Built to Win Sales Faster and More Profitably With Today’s New Buyer? The B2B sales world has undergone radical change.  Two trends are driving this change: The middle-management gap that exists in most customer

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