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Marketing

New research from Initials reveals consumers are switching to challenger brands

Challenging the challengers Launching today, new research conducted by independent creative agency Initials has found consumers are switching to challenger brands in their droves, with over two thirds of respondents saying being exposed to a multitude of marketing messages was

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New Report : UK pensioners face marketing blackout from utilities providers

New research conducted by advertising agency d.fferent reveals almost a fifth of pensioners face a marketing blackout from utilities companies, with 18% reporting no communications through any channels. Bright Sparks:  How Smarter Comms Can Boost Utilities is the first report

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Amazon FBA Best Online Marketing Business Opportunity: How startups can earn more

Amazon FBA is currently the hottest system to speed up the growth of your startup business. FBA stands for Fulfillment By Amazon. In a nutshell, you can earn by finding a viable product to sell on Amazon. You source a

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Experiential … ‘All Aboard’ as world’s largest model bus arrives in Glasgow

MadeBrave uses giant ‘toy’ to drive change in customer perception Creative brand and strategy agency, MadeBrave, delivered a first for Glasgow by unveiling the world’s largest ‘model’ bus in the city’s famous George Square. The ‘Bus-in-a-box’ experiential stunt was used

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