Marketing and Sales traditionally operate as separate universes. But it doesn’t have to be that way. By bringing both worlds closer together, Marketing and Sales can share information and insights that will result in customers feeling they are receiving solutions […]
How marketing and sales drifted so far apart … exclusive Read More »
Direct Mail Marketing in 2018 In an increasingly digital world, direct mail marketing may not be your first consideration when you are developing a marketing campaign for your company. This is partly due to the many other areas of marketing
Direct Mail Marketing in 2018 Read More »
Explore Charleston, the Convention and Visitors Bureau that seeks to give tourists a unique insight into the South Carolina city, has just launched its interactive video campaign ‘Local Legends’ produced by content creation and marketing agency Studio Black Tomato.
Tourism : Studio Black Tomato launches ‘Charleston Local Legends’ campaign Read More »
For businesses of all sizes and in many different industries, HR and marketing are two crucial arms but not often ones which are intertwined. Despite this, there is actually a great deal that HR can learn from marketing which could
What HR can learn from marketing Read More »
Nowadays, when we have a product or service we want to promote and sell, we design and put up a website dedicated to telling the World Wide Web about how wonderful our products and services are. After all, when people
How SEO can become your business’s greatest marketing tool Read More »
In the past, it was very difficult to start a marketing agency as there were very few options for marketing business personals. The physical and traditional media opportunities were very few, so the survival of such marketing agencies was very
Marketing Pointers …. “3 tips and tricks for starting a marketing agency” Read More »
The British maritime industry is believed to add over £37bn to the UK economy, and this means that there’s plenty of jostling for position among the businesses that constitute the sector. In order to get ahead and become a leading
“How to effectively market your maritime business” … special article Read More »
After the recent news of Coty appointing independent creative agency Initials, the agency’s first campaign – Match Perfection – is now live. Following the launch of Rimmel London’s Match Perfection extended foundation range at the beginning of the year, Initials
Initials launches integrated campaign for Rimmel London’s Match Perfection foundation Read More »
Online marketing has taken the world by storm in recent years. With such a fast-moving scene, things don’t stay the same for long. You might question how you even managed before Facebook or Twitter. But remember, even the top platforms
Online marketing trends that are huge this year .. exclusive Read More »
Coty appoints Initials to work on multiple Rimmel London brand briefs Coty has appointed independent creative agency Initials to work on three upcoming Rimmel London campaigns, following a four-way pitch. The work, which will roll out from September through to
Initials wins Rimmel London pitch Read More »
