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research

“Should retailers be looking at mobile only rather than mobile first?”

Paul Skeldon, Internet Retailing writes     ….   Boffins at the IMRG have been watching a steadily growing gulf emerge in terms of growth between online-only retailers and omni-channel retailers. According to the men in white coats, there is a widening

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Hitwise reveals 60% of travel searches begin on mobile

Research released by Hitwise, a division of Connexity, reveals how important mobile devices are for travellers during the early planning stages of a trip. Research based on the online activity of 3 million UK shoppers, and 1 million mobile devices,

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Over a quarter of businesses do no market research whatsoever, millennials hardest to reach

According to a new study led by a company specialising in analytics, consumer insights and market research; over a quarter of UK businesses carry out no market research whatsoever. Furthermore, it was found that 62% of these companies think their

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Ford create spoof advertisement in response to research revealing main driver distraction: using mobiles, lack of sleep, drinking and checking out pedestrians

Research shows that worldwide, car crashes are the leading cause of death among young people, with a higher proportion of 18- to 24-year-olds dying on the roads than at any other time of year. In Europe, 18- to 24-year-olds account

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Research : “When it comes to accents the Queen’s English is regarded as being the UK’s sexiest accent, winning with 22 percent”

In a time when more seems to be dividing the UK than bringing it together, SurveyMonkey has today announced the much needed results of its recent nationwide poll on what unites everyone and makes them truly British! Over 12,000 Brits

Research : “When it comes to accents the Queen’s English is regarded as being the UK’s sexiest accent, winning with 22 percent” Read More »

Awards are more than just a trophy, they deliver higher ROI too – ‘DMA research’

Last night London’s Blue Fin Building played host to the launch of the DMA Awards 2016, where the DMA also revealed its latest insight into what it takes and means to be an award winner. The research into the last

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