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Showrooming

Five omnichannel underpinnings of profitable commerce / Ian Jindal – Internet Retailing Conference 2014

Ian Jindal, goes back to basics to consider the essentials that underpin omnichannel commerce. The Internet Retailing Conference 2014

Five omnichannel underpinnings of profitable commerce / Ian Jindal – Internet Retailing Conference 2014 Read More »

“We are like sailors who on the open seas must reconstruct their ship but are never able to start afresh from the bottom” / The 2014 Internet Retailing Conference

Shoppers have gone from using their mobile phone to compare prices, to checking in and checking out with their own mobile POS. Showrooming has made it into every-day life and the Oxford English Dictionary. Retailers are enabling services for these

“We are like sailors who on the open seas must reconstruct their ship but are never able to start afresh from the bottom” / The 2014 Internet Retailing Conference Read More »

How can retailers respond to the mobile revolution? Ian Jindal, editor-in-chief of Internet Retailing, has some suggestions

Mobile is changing the way we shop: six ways retailers can respond We check them on the move, we surf them from the sofa, and have them constantly close to hand whether we’re at home or work. No surprise, then,

How can retailers respond to the mobile revolution? Ian Jindal, editor-in-chief of Internet Retailing, has some suggestions Read More »

Showrooming is rife in the UK for ‘considered’ purchases – 42% of us look at electronic goods in-store before buying online

Here are the latest UK findings from Microsoft’s Consumer Decision Journey research, announced today at Ad Week in the US. Key stats are: Showrooming is rife in the UK for ‘considered’ purchases – 42% of us look at electronic goods

Showrooming is rife in the UK for ‘considered’ purchases – 42% of us look at electronic goods in-store before buying online Read More »

Aprimo Research : “The showrooming trend is just getting started, and it’s ready to explode”

“Showrooming” by Consumers Using Mobile Devices is Transforming Retail Shopping. New Survey Data from Aprimo Urges Greater Focus on Customer-driven Brand Experience. To obtain a free Executive Summary of the findings, please visit Aprimo’s Retail website.

Aprimo Research : “The showrooming trend is just getting started, and it’s ready to explode” Read More »