Posted by John McTigue on Tue, Oct 09, 2012 Plan-Do-Check-Adjust (PDCA) is a classic kaizen, meaning continuous improvement, principle perfectly applicable to digital marketing. Processes within each component of digital marketing can be broken down into individual PDCA loops, worked […]
Applying Plan-Do-Check-Adjust to a lead nurturing campaign Read More »
Register here and use MARKBLOG12 for a special Marketingblog 15% discount Following the overwhelming success of the recent June event in San Francisco, AllFacebook Marketing Conference heads to London on 19 November 2012 for an inside look at Facebook innovations and
Adobe have launched Adobe Social. Watch the video. Jamie Brighton, product marketing manager, Adobe – said: “Social has changed the way customers are doing business but most marketers are still running their social efforts by intuition, not a strategy. We’re launching
From braces to its first business suit: Social grows up / Adobe Social Read More »
Ad Dynamo’s new Sponsored Tweets monetises ordinary Twitter users’ social media activity. Twitter users can start getting paid for their social media activity here: Any Twitter user can now make money from their social media activity. Global advertising marketplace Ad Dynamo
Twitter users getting paid to tweet / Ad Dynamo Read More »
Mark Ralphs recently shared a short and snappy Twitter SlideShare – Five reasons I’ll stop following you on Twitter
Dr Mariann Hardy, social media expert and academic from Durham Business school examines Facebook’s future ahead of Friday’s IPO: Is Facebook a good investment? There is a history here going back to the first Dot.com bubble in the late 1990s
Social commerce needs to be embraced across every consumer touch point, advises Reevoo
Five tips to implement your social commerce strategy / Reevoo / IRX 2012 Read More »
