Research : “Consumers have grown accustomed to discounts, with coupon usage now forming an integral part of the shopping trip” / Charles D’Oyly, Valassis
In the battle for consumer spend, discounts win 84 per cent of supermarket shoppers use coupons Consumers saving £3 billion a year through coupons Coupons are used widely across all demographics. Rise of the discounter – 30% of all shoppers […]