Cheapflights.co.uk, the global flight search and travel deals platform, is targeting commuters across the South East with its first large-scale out of home poster campaign. The activity will run from 6th June for four weeks alongside a new direct response […]
Watch : Cheapflights goes underground with first UK outdoor push Read More »
M&S has launched a new online campaign for Shwopping, its clothes swapping scheme to raise money for Oxfam, fronted by the organisation’s ambassador Joanna Lumley. The initiative invites customers to leave their old and unwanted clothes by any brand at
M&S promotes Shwopping, its clothes swapping scheme for Oxfam, with new online campaign Read More »
Today The Co-op launches its Summer TV campaign ‘Be as unpredictable as the Summer’. The 40-second commercial, accompanied by four 10 second ads create a contagious spirit of unpredictability that unleashes the potential for experiences to take you anywhere. The
Leo Burnett unveils latest summer TV campaign for the Co-op Read More »
Danone is launching a major TV and online campaign for its new Light & Free Greek-style yogurt brand. The campaign, created by RKCR/Y&R in conjunction with digital agency Versus, will run across TV, Facebook, YouTube, Instagram and outdoor from Monday,
Danone launches new Light & Free yogurt range with major campaign Read More »
Shazam, one of the world’s most popular apps for connecting artists and fans, has partnered with Unilever’s premium ice-cream brand Magnum for the launch of its most indulgent range of ice creams, Magnum Double. The whole campaign will be Shazam-enabled,
M&S has launched a new campaign for its summer 2016 collection for women, men and children. “The Art of Summer” campaign, created by RKCR/Y&R, showcases M&S’s summer fashion, from trench coats to floral dresses, and highlights the brand’s unique quality
M&S launches ‘The Art of Summer’ campaign for its summer 2016 fashion collection Read More »
The campaign will place NOW TV at the heart of the entertainment world via multiplatform activity across Bauer Media’s Magic and heat brands.
Bauer Media partners with NOW TV in Magic and heat cross platform deal Read More »
UK advertising expenditure grew at its highest rate since 2010 last year, increasing by 7.5% to £20.1bn, according to the UK’s definitive advertising statistics, the Advertising Association/Warc Expenditure Report. Internet adspend increased 17.3% to £8.6bn, with mobile accounting for 78%
UK advertising spend passes £20bn as growth hits five-year high Read More »
Videology a leading software provider for converged TV and video advertising – today announced the findings of an independent, commissioned study conducted by Gain Theory, a global marketing foresight consultancy, on the behalf of Videology entitled, “Video Works”. The study
Brands had a positive ROI on their video investment, with 95% of sales occurring offline Read More »
Bonne Maman, the French brand, has appointed The Bank as its lead creative agency following a pitch. The Bank won the business after a pitch against undisclosed agencies. The pitch process was run directly by the client. The Bank will
Bonne Maman hires The Bank for £2.5m TV push and first major brand campaign in the UK Read More »
