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Waitrose

FMCG latest from FDIN .. Waitrose, On The Menu, Co-creation, Heinz, Walkers Deep Ridged,

WAITROSE OPENS FIRST STORE IN NORTH NORFOLK Waitrose has opened its first store in North Norfolk.The Cromer Road store in North Walsham was officially unveiled on November 29th by the Mayor of North Walsham, Dave Robertson. The Mayor said: “I’m absolutely […]

FMCG latest from FDIN .. Waitrose, On The Menu, Co-creation, Heinz, Walkers Deep Ridged, Read More »

Which shoppers are most likely to tell their friends if the retailers at which they shop let them down?

Steve Smith writes .. Yesterday I began looking at the importance of customer service. Data shows that some retailers need to work harder than others to earn people’s recommendations. People who do most of their shopping at M&S Food, Aldi or

Which shoppers are most likely to tell their friends if the retailers at which they shop let them down? Read More »

Social media gaffes ” I shop at Waitrose because it makes me feel important and I absolutely detest being surrounded by poor people”

Paul Fennemore writes  ..  Why do social media continue to damage big brands? The social media gaffes continue : Two new examples Waitrose and Shell In February, Mcdonalds made what I thought was a massive social media gaffe with its #McDStories

Social media gaffes ” I shop at Waitrose because it makes me feel important and I absolutely detest being surrounded by poor people” Read More »

Waitrose, Cath Kidson, Samsung and Harrods at the launch of The Institute of Packaging Professionals (IoPP) in the UK

Kevin Vyse: Ambitions for the IOPP’s UK launch Over 50 brands, including names such as Waitrose, Cath Kidson, Samsung and Harrods, gathered at the Museum of Brands, Packaging and Advertising in Notting Hill to hear plans for the launch of

Waitrose, Cath Kidson, Samsung and Harrods at the launch of The Institute of Packaging Professionals (IoPP) in the UK Read More »